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1950 Campari Leonetto Cappiello Original Vintage Poster
About the Item
Iconic Italian liqueur brand Campari hired the renowned French-Italian poster designer Leonetto Cappiello to create a number of varied designs across the early part of the 20th century.
Campari was formed in 1860 by Gaspare Campari and the aperitif is as popular today as ever. Gaspare's son Davide Campari transformed the company into what it is widely recognised as today in 1926. Iconic designer and innovator Cappiello is known for his works with the likes of Campari, Thermogene, and Maurin Quina.
This beautiful vibrant poster is a wonderful piece of advertising and art history, this extremely rare piece in extra-large size is in mint condition.
- Creator:Leonetto Cappiello (Artist)
- Dimensions:Height: 55.1 in (139.96 cm)Width: 39 in (99.06 cm)Depth: 0.1 in (2.54 mm)
- Style:Art Deco (In the Style Of)
- Materials and Techniques:
- Place of Origin:
- Period:
- Date of Manufacture:1950
- Condition:
- Seller Location:Winchester, GB
- Reference Number:1stDibs: LU8405233441592
Leonetto Cappiello
Leonetto Cappiello was born in 1875 in Livorno, Italy, but took on the nationality of French in 1930. He first achieved fame as a caricaturist, then by inventing the modern poster and creating the first brand logos, including the green devil for Maurin Quina. A self-taught artist, he created his first paintings in 1886. In November of 1900, he signed his first contract with the publisher P. Vercasson, for whom he produced posters from 1902 to 1913. After World War I he joined the publisher Devambez, for whom he worked until 1936. In 1922, his poster sketches were exhibited at the Venice Biennial and the French Institut in New York. In 1928 his “Self Portrait” was ordered by the Uffizi Gallery in Florence, Italy. In 1936 he participated in the Milan Triennial and the Exhibition of the French Poster in Prague. After his death in 1942, Cappiello’s work was the subject of retrospectives at the Museum of Decorative Arts in Paris in 1947, the House of Culture in Livorno, Italy, in 1960 and the Grand Palais in Paris in 1981.
About the Seller
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1stDibs seller since 2023
56 sales on 1stDibs
Typical response time: 4 hours
- ShippingRetrieving quote...Ships From: Winchester, United Kingdom
- Return PolicyA return for this item may be initiated within 14 days of delivery.
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