Items Similar to 'Zero' Hans Schleger Grow Your Own Food Surreal Original Vintage Poster
Want more images or videos?
Request additional images or videos from the seller
1 of 2
Hans Schleger Zero'Zero' Hans Schleger Grow Your Own Food Surreal Original Vintage Posterc. 1940
c. 1940
About the Item
To see our other original vintage World War Two public information posters, scroll down to "More from this Seller" and below it click on "See all from this seller" - or send us a message if you cannot find the poster you want.
'Zero' Hans Schleger (1898-1976)
Grow Your Own Food
Lithographic poster c. 1940
Printed by Fosh & Kosh Limited for HMSO
76x51cm
A copy of this poster is in the collection of the Imperial War Museum.
Provenance: the estate of the artist.
In this poster the public are encouraged to Dig For Victory. As food had to be shipped across the U-boat-infested Atlantic Ocean, any scrap of additional food that could be grown at home would save the lives of seamen and was therefore to be encouraged. Here the leeks and turnips memorably spell out the word 'food'.
Working with Edward Johnson's special typeface created for London Transport, Hans Schleger - or Zero as he signed himself - adopted the famous roundel used by London Underground for use at Bus Stops. Born in Germany, Schleger was an influential graphic designer. After serving during the First World War, he studied at the Berlin Kunstgewerbeschule, being taught by Emil Orlik. The same year Walter Gropius founded the Bauhaus at Weimar and Schleger learned the same principles of breaking down the barriers between architecture, design, fine art and craft. A firm believer in the Bauhaus principles of simplicity in design and reduction to essentials, these may be seen in the clean lines of the roundel.
In 1924 he moved to New York, applying Modernism to American advertising, and then returned to Berlin in 1929 working for the British advertising agency Crawfords, where he met Edward McKnight Kauffer who introduced him to Jack Beddington the head of advertising at Shell Mex BP. Following the rise of Hitler he emigrated to London where he produced a series of posters for Shell Mex. During World War 2 he worked for the British Government. In 1950 he taught at the Chicago Institute of Design which had been founded by Moholy-Nagy, thus bringing him back to his Bauhaus origins.
Subsequently he designed the trademarks of John Lewis Partnership, Penguin, Deutsche Bank and the Edinburgh Festival.
- Creator:Hans Schleger Zero (German)
- Creation Year:c. 1940
- Dimensions:Height: 9.85 in (25 cm)Width: 28.35 in (72 cm)
- Medium:
- Movement & Style:
- Period:
- Condition:Backed to linen, A-.
- Gallery Location:London, GB
- Reference Number:1stDibs: LU79532462403
About the Seller
4.8
Platinum Seller
These expertly vetted sellers are 1stDibs' most experienced sellers and are rated highest by our customers.
Established in 2014
1stDibs seller since 2017
286 sales on 1stDibs
Typical response time: <1 hour
- ShippingRetrieving quote...Ships From: London, United Kingdom
- Return PolicyA return for this item may be initiated within 14 days of delivery.
More From This SellerView All
- Safety Comes in Cans original vintage poster Health - British Safety CouncilLocated in London, GBTo see our other original vintage public information posters, scroll down to "More from this Seller" and below it click on "See all from this Seller" - or send us a message if you ca...Category
Late 20th Century Surrealist More Prints
MaterialsLithograph
- Michael Drayton 1622 Cambridgeshire Map for Poly-Olbion original antique vintageBy Michael DraytonLocated in London, GBVisit our other items to see a large selection of views of Oxford and Cambridge. Michael Drayton (1563-1631) Map of Cambridge and the Isle of Ely (1...Category
1620s Surrealist More Prints
MaterialsEngraving
- Anonymous Original Switzerland of tomorrow Poster Swiss National Exhibition 1964Located in London, GBTo see our other original vintage travel posters, scroll down to "More from this Seller" and below it click on "See all from this Seller" - or send us a message if you cannot find th...Category
1960s More Prints
MaterialsLithograph
- Percy Drake Brookshaw 'The Season' Original Coach Poster c. 1950sBy Percy Drake BrookshawLocated in London, GBTo see our other original vintage travel posters, scroll down to "More from this Seller" and below it click on "See all from this Seller" - or send us a message if you cannot find the poster you want. Percy Drake Brookshaw (1907-1993) ‘The Season’ Coach Poster...Category
1950s More Prints
MaterialsLithograph
- Original Austria Photographic Travel Poster Gosaussee DachsteinBy Albert HerndlLocated in London, GBTo see our other original vintage travel posters, many of which are from Austria, scroll down to "More from this Seller" and below it click on "See all from this Seller" - or send us...Category
1950s Photorealist More Prints
MaterialsLithograph
- Owen Miller National Savings 1950 original vintage calendar posterBy Owen MillerLocated in London, GBOwen Miller (1907-1960) National Savings calendar poster (1950) Lithographic poster 50 x 37 cm Printed for HMSO by Fosh & Cross. A fantastic original lithographic poster advertising the National Savings scheme and featuring a calendar for the year 1950. Born in Auckland and educated at Wellington College, Miller worked as an artist in New Zealand. His illustrations often appeared in Wellington newspapers. He found life difficult in New Zealand during the Depression, and eventually signed on to a boat as a deckhand, working his passage to the UK. When he arrived at the Port of London, he had only £5 to his name. His first job was an illustrator for J Lyons...Category
1950s Modern More Prints
MaterialsLithograph
You May Also Like
- Untitled - Original Lithograph by Paul Wunderlich - 1970By Paul WunderlichLocated in Roma, ITUntitled 3 is an original artwork realized in 1970 by Paul Wunderlich. Hand signed lithograph. Edition of 30 prints (in Roman Numerals). Image dimensions: 60x45 cm. Very Good Conditi...Category
1970s Surrealist More Prints
MaterialsLithograph
- Act III, Scene V - From “Romeo and Juliet” - Lithograph-1975By Salvador DalíLocated in Roma, ITAct III, Scene V - From “Romeo and Juliet” is an artwork realized in 1975. Mixed colored lithograph. Signed and dated in plate on the lower left margin. Perfect conditions. The ...Category
1970s Surrealist More Prints
MaterialsLithograph
- Act I, Scene IV From Romeo and Juliet- Lithograph -1975By Salvador DalíLocated in Roma, ITAct I, Scene IV - From “Romeo and Juliet” is an artwork realized in 1975. Mixed colored lithograph. Signed and dated on plate on the lower right margin. Perfect conditions. In ...Category
1970s Surrealist More Prints
MaterialsLithograph
- Act V, Scene V - From “Romeo and Juliet” - Lithograph - 1975By Salvador DalíLocated in Roma, ITAct V, Scene V - From “Romeo and Juliet” is an artwork realized in 1975. Mixed colored lithograph. Signed and dated in plate on the lower right margin. Perfect conditions. The ar...Category
1970s Surrealist More Prints
MaterialsLithograph
- Exhibition Poster Galerie Gerald Cramer - Lithograph by Joan Mirò - 1969By Joan MiróLocated in Roma, ITExhibition Poster Galerie Gerald Cramer is a contemporary artwork realized by Joan Mirò. Mixed colored lithograph. The poster was realized in occasion of the exhibition of the arti...Category
1960s Surrealist More Prints
MaterialsLithograph
- Untitled - Lithograph by Dorothea Tanning - 1974By Dorothea TanningLocated in Roma, ITUntitled is an artwork realized by Dorothea Tanning in 1974 for the Art Magazine "XXeme Siècle". Colored lithograph. Very Good condition. Printed by Atelier Pierre Chave in Vence, ...Category
1970s Surrealist More Prints
MaterialsLithograph
Recently Viewed
View AllMore Ways To Browse
Food Poster
Food Art Posters
Bauhaus Poster
Vintage Food Sign
Vintage Food Design
British Advertising
Vintage Food
Vintage Posters Of Food
Vintage Poster Art Food
Bauhaus Vintage Poster
Vintage American Food Posters
Vintage Food Posters
U Boat
Original Food Posters
Shell Posters Vintage
Vintage Edinburgh Prints
Shell Lithograph
British Transport Posters